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Diffusion of Innovation Workshop

Diffusion of Innovation Workshop

Recently Dr. Ronald Rice, our visiting professor whom we introduced recently on the blog, conducted an interactive workshop on the topic “Diffusion of Innovations: Central Concepts and Approaches”. The participants were from all communication tracks and they had the opportunity to discuss the application of the theories in the field of marketing, entertainment and public […]

Interview with Dr. Ronald E. Rice

Interview with Dr. Ronald E. Rice

Ronald E. Rice is the Arthur N. Rupe Chair in the Social Effects of Mass Communication in the Department of Communication at University of California. He has been elected divisional officer in the International Communication Association and the Academy of Management, elected President (2006-2007) and a Fellow of the International Communication Association (2010), winner of […]